SOUTHEAST ASIA BUILDING03 Dec 2024
Mitsubishi Electric Thailand launches Sustainable Building Collaboration
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Mitsubishi Electric Thailand has officially launched its Sustainable Building Collaboration 2024 initiative in support of Thailand’s commitment to carbon neutrality by 2050 and net zero by 2065. The program fosters an ecosystem for sustainable building, combining advanced automation, green building technologies, and multi-sector partnerships.

Held in True Digital Park (Bangkok, Thailand), the launch event displayed Mitsubishi Electric’s full range of technologies designed to support net zero buildings. This included automation systems and advanced energy management tools developed specifically for commercial and industrial facilities.

Mitsubishi Electric also showcased its net zero energy building (ZEB) prototype, “SUSTIE”. Designed to prioritize sustainability and occupant comfort, SUSTIE integrates IoT-based controls to manage temperature, humidity, and carbon dioxide levels, ensuring optimal indoor conditions while maintaining energy efficiency.

Hiroki Nishiyama, Global Manager of Data Center Marketing, Mitsubishi Electric Corporation, said, “The key feature of SUSTIE as a ZEB prototype is that as a building it uses significantly less energy than a normal building and can produce its own energy using solar power.

“In creating SUSTIE, we have leveraged Mitsubishi Electric’s strengths by introducing the most efficient equipment and systems to achieve high energy saving targets. For example, the ventilation system utilizes the Lossnay brand of ventilating heat exchangers to recover indoor heat and apply it to incoming fresh air to the building. Additionally, the elevator system uses Mitsubishi Electric’s own elevators, which can be seamlessly connected to all systems.”

During the event, Mitsubishi Electric Thailand also announced a partnership with the Thailand Greenhouse Gas Management Organization (TGO). The two entities are collaborating to create a supportive framework to encourage businesses to comply with new environmental regulations, such as mandatory greenhouse gas reporting and carbon footprint certification. 

By implementing mechanisms for carbon certification and verification at both organizational and product levels, the TGO aims to aid Thai businesses in meeting global sustainability standards. Mitsubishi Electric is providing its expertise in data tracking and energy management, helping local industries streamline their compliance with carbon reduction targets.

The Sustainable Building Collaboration initiative includes partnerships with key financial players, such as Krungsri Bank, which can offer green financing and tailored credit solutions that allow companies to invest in sustainable technologies and upgrade their infrastructure. Mitsubishi Electric Thailand and its partners are providing holistic guidance and resources to small and medium-sized enterprises (SMEs), enabling them to transition to eco-friendly operations needed to drive effective and long-term sustainability in Thailand’s industrial landscape.

Mitsubishi Electric Thailand also showcased its commitment to carbon reduction with the GENESIS64™ SCADA platform, designed to link machinery and equipment to monitor and manage energy usage across operations. Organizations can see and analyze their energy consumption data in real time, allowing companies to have precise control of carbon emissions and make informed decisions about sustainability strategies.

“The key to achieving carbon neutrality and reducing carbon emissions for every organization is being able to effectively measure the amount of carbon in every process,” Parinwatt Parnsingh Industrial Marketing Management Division Manager from Mitsubishi Electric Factory Automation (Thailand) (MELFT) said. “Because if we can’t measure it, it means we can’t manage it, and it must be clearly visible for analysis and entry into the process of action to reduce carbon in each step.”

The Sustainable Building Collaboration initiative is a key aspect of Mitsubishi Electric Thailand’s strategy to foster a collaborative environment for sustainable growth. Tetsuya Shinohara, Managing Director of Mitsubishi Electric Asia (Thailand), stated, “Today, we recognize that sustainability is a shared goal, achievable only through collaboration. The Sustainable Building Collaboration is our commitment to driving meaningful change by combining resources and expertise with partners across all sectors.

“Together, we are working to create an ecosystem that empowers industries to reduce greenhouse gas emissions and embrace a sustainable future.”

Mitsubishi Electric Thailand aims to pave the way for an ecosystem that unites manufacturers, building operators, regulatory bodies, and financial institutions alike, supporting the entire life cycle of sustainable buildings. The company has pledged itself to Thailand’s sustainable development goals towards low-carbon and net zero, setting a precedent for sustainable building practices across the region.