LIGHTING TODAY12 May 2021
Helvar pursues growth with new partner, Lumi Ambience
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Helvar and Lumi Ambience are pleased to announce their exciting new partnership, merging forces to expand further into the Malaysian market. Lumi Ambience (part of the ELR group) are a fast-growing project lighting specialist located in Kuala Lumpur and Melbourne. The team works closely with Architects, Interior Designers and Lighting Designers. Through these relationships, Lumi Ambience deliver full end-to-end lighting solutions. The team showcase a wide range of high profile commercial and residential references throughout south-east Asia and Australasia.

This new Partnership looks to explore exciting new opportunities within the Malaysian market. It brings together over 30 years of technical and commercial experience gained by the Lumi Ambience team with the wide Helvar portfolio of intelligent lighting solutions that combines modern innovation with true lighting control specialism and heritage. This synergy promises to deliver state-of-the-art, future-proof lighting control systems across an array of intelligent smart spaces across Malaysia.                                                                                

Lars Biese – Head of Channel Sales: Helvar commented: “It’s exciting to see such promising growth potential in Malaysia with Lumi Ambience. The team demonstrate a very forward-thinking approach. They have clear expertise as full solution lighting specialists. This is coupled with ambitious expansion plans which are perfectly aligned with Helvar’s Partner growth strategy. We’re looking forward to a prosperous partnership with the team as we head into 2021 and beyond!”                                                                                                        

Stanley Ong, CEO ELR Group continues: “Helvar’s solutions focus on creating a human-centric experience gives us valuable knowledge and the opportunity to work seamlessly with our luminaire selections. Combined with the forward-thinking strategy of wireless, predictive AI and digital services, Helvar’s solutions are the best fit for future-proof and continuous improvement smart buildings. The brand history and reliability of Helvar provide a greater level of confidence for our clientele to implement into their premises. We are looking forward to turning everyday spaces into brighter spaces with Helvar.”